Case Study: Untappd

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Greg Avola and Tim Mather met over Twitter six years ago when Greg was looking for a collaborator for a Twitter mobile app. They ended up working together on the app and then proceeded to take on several other projects as a designer/developer combination.

In early summer of 2010, Tim came up with the idea for a check-in system for beer drinkers. The idea mapped well with Greg’s interest in beer and so they quickly created a mobile app and got to market by the fall. Their creation – Untappd, a mobile check-in app for beer lovers.

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